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Rider and driver growth tools, proven in the market

Grow rides without burning margin: MoEngage passenger engagement and Talon.One promotions and loyalty, plus the Driver Campaign Tool, heatmaps and an activity score for drivers. On eCabs Technologies, Malta cut cancellations from 14% to 6%, and a Bucharest summer campaign lifted trips 14% while cutting marketing cost per conversion 20%.

Rider campaigns and loyalty

  • Automated rider campaigns and behaviour-based notifications by push, SMS, email and WhatsApp
  • Promotions, vouchers and loyalty rewards
  • Audience segmentation, from standard to predictive
  • Partner promotions and sponsored themes

Driver supply when you need it

  • Target-based driver bonuses and campaigns
  • Demand heatmaps and high-demand price zones
  • An activity score built from each driver’s recent trips
  • One-tap ride acceptance

MoEngage and Talon.One, live on the platform

MoEngage runs passenger engagement: automated push, SMS, email and WhatsApp journeys based on how each passenger books. Talon.One manages promotions, vouchers and loyalty rules. Together they help you win new passengers, encourage the first completed ride and bring people back for repeat bookings. That is how an operator grows demand and competes with the global platforms.

Driver Campaign Tool

Live since 2025. Operators set up driver campaigns in the dashboard, with targets such as completed rides and active days. Campaigns appear in the driver app, where drivers follow their progress, and bonus earnings are accounted for automatically. The aim is more online hours and more completed rides, particularly where and when supply is needed. The tool keeps developing, and we are committed to closing the feature gap with Uber.

Driver Campaign Tool in the dashboard: mission requirements, completed rides and active days

Results on the platform

Market What changed
Malta Cancellation rate fell from 14% to 6% and peak-time availability rose 19% with the driver activity score
Malta With 1.5x surge zones, active online hours rose 18%, acceptance 9% and peak-time completion 7%
Malta Rebooking among short-stay tourists rose 19% with reminder campaigns
Malta Driver churn in the summer season fell 25%
Bucharest A summer campaign lifted trips 14% and revenue 9%, while marketing cost per conversion fell 20%
Romania Heatmaps cut idle time 31% and raised coverage in high-demand zones 27%
Romania Driver incentives raised completed trips 12% within six weeks
Greece Campaign set-up time fell from three days to 15 minutes, with 8% more trips on campaign days
Greece Weekend incentives improved reliability at peak times by 8%
Australia One-tap acceptance raised acceptance 9% and cut average response time by 7 seconds
Australia Campaign-related income per driver rose 14.67%

Results from operators on eCabs Technologies, as published in Uber and Bolt: tools for fighting back.

Which plan includes it

Driver bonuses, gamification and promo codes are in every plan. The customer engagement suite, loyalty engine and automated rider and driver campaigns are in Growth and Enterprise+. See pricing.

Works with

Integrated with the systems you already use

  • MoEngage
  • Talon.One

Other providers are connected during discovery. See every integration →

A team meeting at eCabs Technologies in Malta, with results presented on screen

Switching from another system?

Every migration starts with discovery

No two operations are the same. We start by understanding how yours works, then plan the migration with you, tested step by step. That is how Taxi Fiume moved off a system it had used for more than 10 years while staying open 24/7.

Your Migration Blueprint

FAQ

Growth tools: questions operators ask

Which plans include campaigns and loyalty tools?

Driver bonuses, gamification and promo codes are in every plan. The customer engagement suite, loyalty engine and automated rider and driver campaigns are in Growth and Enterprise+.

What results have operators seen with these tools?

In Malta, cancellations fell from 14% to 6%. In Romania, heatmaps cut driver idle time by 31%, and a Bucharest summer campaign lifted trips by 14%.

Next step

Talk to us about your operation

Bring us your operation, your rules and your requirements, and we’ll work through how to deliver the solution with you: what is available today, what we configure and what we build before your launch. No technical background needed, and no commitment.

  • A plan built around how you work, not a one-size-fits-all package
  • Your current way of working keeps running while each step is tested
  • Honest answers, including what we need to find out first
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